How to use Facebook for Business Marketing

Facebook marketing is a platform that offers a variety of highly targeted paid advertisements and organic posts, allowing brands to put their products and services in front of the massive audience. Over the last decade, Facebook has shifted from the most prominent social medium on the internet into one of the biggest marketplaces.

But in order to see the posts every time they are added, you need to click the option to view posts first. Otherwise, it’s likely you won’t see the updates because Facebook wants Pages to boost posts (pay) for more visibility and reach.

So when you get people to like your page, it’s a good idea to recommend they follow you and see your posts first. It’ll save you a lot of money in the long-term if you don’t have to boost posts as much or often.